Introducing Jennifer Houston



Jennifer Houston of Sweetwater, Tenn., was named president of the National Cattlemen’s Beef Association at the organization’s annual meeting in New Orleans, La., Feb. 2. Houston had served as 2018 president-elect.


Houston and her husband, Mark, own and operate East Tennessee Auction Market in Sweetwater. She has been active in the beef industry for more than 30 years, first serving at the state level then being elected to positions in national posts. She has been an NCBA board member since 1996.


Jennifer sat down for the LaneCast and shared her agriculture story and issues impacting U.S. agriculture.

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Photo: NCBA

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