How to Advocate for Agriculture: Farm Bureau ACE Program

Podcast: No one knows agriculture better than the farmers and ranchers that grow the food and fiber that feeds and clothes the World. But, do farmers and ranchers have all the tools in their toolbox to advocate and discuss agriculture with consumers, activists, elected officials and others? The Montana Farm Bureau wants to equip agriculture producers with the tools they need to be an effective voice for agriculture through the Advocate, Communicate and Educate or ACE program. Chelcie Cargill shares how Montana Farm Burau members can participate in being a voice for agriculture.

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Advocate. Communicate. Educate.

We are currently accepting applications for the second class of ACE, MFBF’s premiere leadership and advocacy training program.  We have some big changes in store and I’m very excited to bring you awesome, new content on personal and professional development and advocacy.

The goal of the program is to foster growth among participants in three areas: Developing Leaders, Engaging Local Communities and Issue Education.

Develop Leaders

Participants will refine and establish premiere leadership and advocacy skills necessary to effectively communicate industry issues, represent Farm Bureau interests and agriculture at a local, state and national level and welcome new leadership responsibilities within their County and State Farm Bureau.

Participants will:

  • Learn and practice key leadership skills:
    • Public speaking
    • Active listening
    • Conflict management
  • Learn key techniques and strategies for working with:
    • Elected officials
    • Media
    • Non-ag audiences
  • Use learned skills and techniques through real-time networking and advocacy opportunities.

Engage Local Communities

The program encourages participants to actively build coalitions in local communities through teaching and practicing the necessary skills base and providing learning opportunities to engage local communities and county Farm Bureaus.

Participants will:

  • Learn about and form mentorship and networking partnerships within their local communities and across Montana.
  • Use these partnerships to identify shared interests and goals with other groups or individuals and build collaborative coalitions at the local level.
  • Use learned skills to encourage others to participate in advocacy efforts and to offer educational opportunities for their county Farm Bureau and community.

Issue Education

Top AFBF and MFBF staff will educate and inform participants of key industry issues and actionable steps necessary to communicate Farm Bureau policy and affect change.

Participants will:

  • Study emergent industry issues to gain a high level understanding and working knowledge.
  • Identify and learn about fundamental agriculture issues.
  • Create relationships with members who have knowledge and expertise in other areas.

Future leaders within Farm Bureau are important, but more important is nurturing your desire to be a strong advocate for our organization and our lifestyle in a way that best suits your talents, abilities and ambitions.  Through this one year training program you will learn to identify your talents, expand your abilities and harness your ambitions—all while practicing key strategies for directly advocating on behalf of Farm Bureau and agriculture.

If this sounds like an opportunity you want to learn more about; the program application has all the information you need to know.  Space is limited and the application deadline is October 31st.

Leadership is not a talent withheld from some; it is a drive pursued by a few.  Are you choosing to pursue leadership in Farm Bureau and in your community?

Apply for ACE

 

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Nordlund Communciations and Montana Farm Bureau Federation 2018